The bike shop will host skills workshops and live gigs from local artists at indoor skate parks across the UK from August 20.
Stryder got on a Halfords Voodoo bike to get lessons from coach John Lee and professional rider Dean Cueson, and Digital Spy got in touch to talk BMXing, Dappy, and that all-important third album.
How did you get involved in the BMX Halfords Sessions?
"I loved my biking and my BMX-ing when I was young. I didn't do any tricks or stunts, so when I heard about this opportunity with young kids aged 9-14 can practice and get taught how to get your BMX on I thought it's definitely something I'm up for. It's fun. When I was young there weren't really opportunities like this - skate parks where you can try and pracice and ride your bike around. It's all good."
Are you going to get back on your BMX now?
"Yeah, I'm not leaving here without a bike!"
Is it important to give something back and work with younger people?
"Yeah, definitely. I know a lot of people don't get opportunities like this. Something like this it's all positive. Not just giving back, but being a part of supporting something positive, that's the bottom line for me."
When are we finally going to get a chance to hear your next album?
"I've got a new single coming out in mid-August called 'Help Me' - 'I'm about to cause like a rainstorm', and heavy crazy. It feels fresh and exciting. With the album I don't want to rush it, I've put a few singles out and the gap's getting quite big. I might put a few singles together and let them have a little package or something. I've got a lot of album material."
Are you enjoying the new sessions
"Yeah, it's crazy. I feel reinvented, man. It feels so fresh. Even though I love everything I've done before - 'Spaceship', 'Bright Lights' off the record - everything now feels like something brand new. Even if it comes to a stage where I put a few singles and tracks together, I don't really like doing album fillers. I feel like everything has to come from the heart."
Was there any truth to the reports of this being your last album before concentrating on business?
"Nah, that's never come from me, man. Music's my heart. When I wake up the first thing I do is music. Before I sleep, music."
Your collaborator Dappy has attracted some controversy with 'Tarzan 2' - what do you make of it?
"I feel like one thing I can say about Dappy is that he's not saying anything for the sake of it. He is that controversial guy and he feels free to speak his mind and not a lot of people can do that. If he was pretending to be that then it wouldn't be cool. But he didn't think, 'Let me do this for attention'. That was just on his mind, he spoke it, take it how you want, man."
You don't think he's intentionally looking for the controversy?
"Nah, that's how is. He over-thinks like that. He just probably thought, 'I just feel like writing this' and he's done it and put it out there. Some parts are actually funny in there, there's humour in there."
Is there anyone out there who you want to work with?
"If I had to pick one person, not just an artist, but for the character and energy he brings to everything - Kanye West. When I listen to his music I feel like I'm watching a movie. His music can do that to me."
What was it like to work on 'Bright Lights' with Pixie Lott?
"Pixie is real cool, she's got a good vibe and energy about her. Sometimes you can be in the studio with someone who's talented and they got feed off their own energy, but Pixie is bubbly and positive and she's got a wicked voice. We're like good friends, so that was one that was going to happen sooner rather than later."
You launched your own headphones the other week - how do yours compare to Dr Dre's and 50 Cent's?
"My ones sound better and my ones are cheaper!"
You turned down Celebrity Big Brother last year - if they quadrupled the offer would you say no again?
"Nah, it's not really a thing for me. The only reason why I thought about it when the question was asked is that a lot of people who don't know me might think of me as this cool guy who might wear shades and that, but I'm just normal. I want people to get to know me. I'm easy to get along [with]. If I like you let you know, and if I don't like you I let you know. I wanted to let people see that side of me, but I wasn't ever going on there, man. Even if it was £999,999 I wasn't going, a million, nothing."
If the BBC asked you to be a judge on The Voice UK, is that something you'd consider?
"Yeah, definitely. I like The Voice. The whole idea of facing away and just judging someone on their voice. I watch it and it's fun. I always feel like those shows give a platform for talent. A lot of people don't get the opportunity to be heard. Everyone's got an opinion, and just because we make music it doesn't make us right, but I guess I've got experiences and I'd let you know how I feel."
Do you think it's better or worse than The X Factor?
"To tell you the truth, when The Voice came on I liked it more. I liked the whole idea of it. It felt fresh and brand new, but I guess The X Factor's been going for a while. When something's new you wanna see the new thing - that's how it goes. They're both cool, they're both entertaining and everyone watches it. So no matter who says they don't like it, they get a lot of viewers, so people must be watching them."
You're famously a big Manchester United fan - are you guys going to take back the title next season?
Tinchy Stryder is supporting the Halfords BMX Sessions, free events for kids aged 9 to 14 that fuse BMX coaching and music. Sign up at Halfords.